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Gabe Silverstein

October 24, 2023 • 4 min read

Shopping

Buy Nice or Buy Twice

Ego's revelation moment

Buy Nice or Buy Twice — Image Credit: Author using Midjourney


There’s an old quote:

“I’m too poor to buy cheap things”

Sounds paradoxical, huh?

You might expect someone with a $50 million net worth to have a $10 million dollar mansion. Someone worth $100,000? Maybe a basic apartment, or, in expensive cities like LA, a small, modest dwelling, like a shed.

After all, if your bank account resembles a barren desert, shouldn’t you go for the cheapest stuff, and if you’re rich, buy expensive things?

Not necessarily, and there’s nuance to it.

1. Quality over Quantity

“Price is what you pay, value is what you get” — Warren Buffett

Cheaper items are often of lesser quality, designed to be replaced. Investing in quality means investing in yourself, as quality products last and repay you in the long run.

For example, items like cheap sunglasses, BIC lighters, Pilot G2 pens, and fake leather goods require frequent repurchasing. They don’t last. Some argue that they prefer these items due to the risk of misplacing them. However, opting for higher quality items can be a smarter choice.

These cheaper items might get the job done — well even, alas only temporarily.

Quality items, such as Ray Ban sunglasses or Zippo lighters come with a higher initial cost but offer a sense of value. You care for them longer, reducing the risk of loss. It is a longterm investment and commitment.

As long as you take care of them, they will take care of you.

Investing in quality pays off in the long run. For instance, a quality mechanical timepiece can last for generations with proper care, and quality leather items like boots can be polished and repaired.

An Amazon Basics watch or fake leather shoes? They will probably end up in the trash soon enough. Why waste your money when a quality (even slightly more expensive) item will last significantly longer and pay for itself in the long run.

Cheaper alternatives may serve their purpose temporarily, but quality items can last a lifetime and even be passed down through generations. You’ll also get much more daily joy and quality in using them each day too!


2. Investing in Reputable Brands

“Buy it nice or buy it twice” — Tech Gear Talk

Investing in quality products from reputable brands is cost-effective in the long run. While cheaper, generic alternatives may seem like a money-saving choice initially, they often lack durability and quality of a reputable brand.

Opting for reliable, well-established brands ensures you get a quality product with a warranty and excellent customer service. (Don’t forget to take advantage of those warranties!)


3. “You Get What You Pay For

“Buy nice or buy twice” is true for most things. I especially preach it when buying items one uses daily, regularly — extra especially if it is related to one’s profession, source of income, or hobby.

Photo by Wayne Hollman on Unsplash

Photo by Wayne Hollman on Unsplash

Invest in quality when starting a new hobby like playing the guitar. While a generic $70 guitar may seem like a budget-friendly choice, investing in a quality instrument — for only a few hundred more like a Yamaha, is a better long-term option. You’ll be able to grow with it rather than having to buy another guitar in only a few months.


4. Exceptions and Personal Preferences

Exceptions to this rule exist, of course, such as Japan’s reputation for affordable, high-quality cars and watches (Casio and Toyota).

Sarb033 Seiko Watch — Photo by Paul Cuoco on Unsplash

Sarb033 Seiko Watch — Photo by Paul Cuoco on Unsplash

“Price is what you pay, value is what you get”. It’s somewhat intriguing when you consider that Buffett is famously known for having breakfast at McDonald’s every day. To his merit, you do get tremendous value for your buck!

This serves to emphasize the point that while paying more often leads to greater value, there’s also sometimes significant value in opting for more affordable options.

Sometimes we just need a “beater” Pilot G2 Pen. It works great and you don’t have to care or worry about it if you lose it.

Personally, I think a good comprise is to buy some cheap “beater” possessions to accompany my higher quality things. Such as a cheap pair of sunglasses for water sports or beaches, and a nicer pair for dress use.

Going on a once-in-a-blue-moon snow trip? A cheap pair of $20 snow boots might make sense. Moving to Alaska? Get yourself a quality pair!

Finding the right balance between quality and budget is a thoughtful process. Make conscious, informed decisions that align with your values and circumstances, ensuring long-term value and satisfaction in your purchases.

Ultimately, the objective is to find a balance that works for you, your budget and your long term objectives and goals. Get the best quality you can afford and always aspire for greatness!

You’ll get tremendously more value when you purchase those quality items that will last you for years ahead, and it will often likely prevent you from buying that very same item in years time.

So the next time you purchase something, think: Buy nice, or buy twice!


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Originally published October 24, 2023